I think I said in another thread, that West Ham will be a regular fixture in the top 6 in the near future, why? The deal they cut with the LLC will mean they can spend more on wages and transfer fees, all while keeping overheads down (I think I read somewhere else that deal also includes Heat Light and Power).
The savings are being passed on currently to the fans, which is good news for them. It's interesting how they are starting to market themselves as "West Ham London" and even changed their crest for this season. I seriously fear that they will be competing with us unfortunately very very soon for players as well as position.