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It’s all about the money

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MomoWASright

If you take me seriously then you’re an idiot
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The club have released their accounts for 2017 showing a £40m profit despite purchasing Manè and the ghost. Matchday revenue up due to the new stand and despite the lack of European football.

So we’re loaded but we knew that anyway.

[article]
Summary

  • Overall revenue increased by £62m to £364m
  • Reported profit after tax £39m
  • Further net cash investment of £91m on players and infrastructure (£95m invested in FY2016)
  • Six new player signings
  • Work starts on new £50m training ground in the summer
  • 12 new commercial partnerships
Profitability improved from a £21m loss in FY2016 to a reported profit after tax of £39m in FY2017. Cash generated from operations has continued to improve from £37m in FY2016 to £71m in FY2017. Overall net cash investment into the club over the two-year period is £78m.

Overall revenue increased to £364m resulting in reported profit after tax of £39m. Over the past seven years, the club has been transformed to a financially stable, sustainable and growing football club since Fenway Sports Group (FSG) took ownership in October 2010.

Media revenue increased by £30m to £154m with the first year of a three-season Premier League broadcast deal, and commercial revenue grew by £20m to £136m following another successful year announcing 12 new partnerships including Malaysia Airlines, Konami and Joie. Three existing partners also renewed their deals, further demonstrating the club’s global appeal and consistent value to established partners. New wholesale retail businesses have also been established in USA, Hong Kong, Canada and Holland.

It was in this financial period that LFC opened its expanded Main Stand which saw an increase in Anfield’s capacity to 54,074. And despite not playing in Europe during this financial period, matchday revenue increased by £12m to £74m mainly as a result in the increased hospitality sales. Following the continued cash investment in players and capital infrastructure, net bank debt increased by £22m to £67m which is sustainable given the overall growth of the club’s financial performance.

Improving how Liverpool connects digitally with its supporters continues to be a priority for the club and reported a five-million increase in new followers taking the total to over 55m across LFC’s social media platforms.

The club also increased its commitment to the local community by introducing a new programme that is dedicated to supporting people who live in and around Anfield. Red Neighbours was launched in January 2017 and provides a range of community support programmes including unique free match tickets for over 1,100 local schoolchildren, fitness programmes for elderly residents, and vital support to help local families tackle food poverty.

On the pitch, there were six additions to the first-team squad including Sadio Mane, Georginio Wijnaldum, Loris Karius and Joel Matip. 11 first-team players left the club and seven renewed contracts. Youth players remain an important part of the club’s football strategy and 11 Academy players were offered professional contracts during this reporting period.

Andy Hughes, LFC’s chief operating officer, said: “With the full support of this ownership group, we have significantly improved the club’s financial position over the past seven years and these results further demonstrate our solid financial progress – despite the ever-rising costs in football.

“During the seven years, we have seen operating profits one year and losses in others, a situation which can be attributed, in the main, to player trading costs and the timing of payments. What is important is the underlying trend that has continued with the aim of strengthening our financial position with profits being reinvested back into the club and players, allowing this long-term stability to become a reality.

“In addition to the three-year Premier League TV deal, we have had a successful commercial year which included a new training kit partner in BetVictor, a record number of home shirts sold recognising the club’s 125th anniversary, and a successful first season with the opening of our expanded Main Stand.

“Giving back to the local community is also a priority for this football club and launching Red Neighbours during this period, in addition to the great work delivered by our Foundation, means we can support even more local people and initiatives.”

Liverpool maintained ninth position in the Deloitte football money league despite the rising cost of football and not playing in a European competition during this financial year. Since this reporting period, the club has continued its commercial progress and qualified for the UEFA Champions League.

Hughes added: “These results are approaching a year old. Further progress and reinvestments have continued to be made both on and off the pitch.

“Our recent capital projects which include the Main Stand, the new retail store, the combined training ground and the new pitch at Anfield will be close to £200m which further demonstrates the commitment from this ownership.

“We continue to work up design, capacity and economic viability options for Anfield Road working with an architect to help with that process. This follows the same comprehensive process we followed with the Main Stand expansion.

“Performance on the pitch and the reinvestment in our squad is always a priority and following the club’s record signing in January we will look to invest again in the summer.

“Progress on and off the pitch is critical to the growth of this football club – we all want success and everything we’re doing is geared toward fulfilling our football ambitions. We must also continue to manage our finances and cash flow effectively that we have worked so very hard to secure since FSG took charge of the club.”
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So with the CL money and the Coutinho cash we should have fucking mountains of cash this year.
 
Henry is doing a great job off the pitch, we just gotta hope Klopp gets it right on the pitch when it matters and we are laughing.
 
Henry is doing a great job off the pitch, we just gotta hope Klopp gets it right on the pitch when it matters and we are laughing.

Henry needs to give Klopp access to the money and make a gigantic investment into the team, or we'll continue to win fuck all. Like we've won fuck all since he took over.
 
We've spent a lot of money since then.

The sale of Coutinho probably puts us back in a position where we can spend another 100M though.
 
This club hasn't been shy on spending and I'm pretty sure we'll invest heavily in the summer again.
 
This club hasn't been shy on spending and I'm pretty sure we'll invest heavily in the summer again.

Does not really feel that way to me, it always seems to be the case of us spending then covering it with player sales. Last summer was the first time under FSG in which I felt we were properly competing in the market, and we were still blown out the water by others. In a strictly money sense VVD coming in was quickly overshadowed by Coutinho leaving.
 
Does not really feel that way to me, it always seems to be the case of us spending then covering it with player sales. Last summer was the first time under FSG in which I felt we were properly competing in the market, and we were still blown out the water by others. In a strictly money sense VVD coming in was quickly overshadowed by Coutinho leaving.
I guess it all comes down to whether or not you feel the purchases were funded by the sales, or if they were coincidental. I happen to believe they would have happened regardless, and i'm also of the opinion that if the Coutinho sale funded anything, it would be the Anfield Road expansion, I think the budgets for last summer were decided with Coutinho staying in mind. Regardless, this summer will be a teller, I'd expect and hope the club to spend 100million (excluding Keita) without many sales, as this season we've bought Salah, VVD, Keita, Oxlaide and maybe others, which even with the Coutinho money, is a massive outlay.
 
I guess it all comes down to whether or not you feel the purchases were funded by the sales, or if they were coincidental.

We've got 11 first team players less now than when Klopp got here. Of course the purchases were funded by sales / getting the wage bill down. We're an Arsenal shaped cash cow for the owners now.
 
I guess it all comes down to whether or not you feel the purchases were funded by the sales, or if they were coincidental. I happen to believe they would have happened regardless, and i'm also of the opinion that if the Coutinho sale funded anything, it would be the Anfield Road expansion, I think the budgets for last summer were decided with Coutinho staying in mind. Regardless, this summer will be a teller, I'd expect and hope the club to spend 100million (excluding Keita) without many sales, as this season we've bought Salah, VVD, Keita, Oxlaide and maybe others, which even with the Coutinho money, is a massive outlay.

No, "even with the Coutinho money" it's an outlay of about £40m, with one of those players joining next summer.

So not massive at all.
 
No, "even with the Coutinho money" it's an outlay of about £40m, with one of those players joining next summer.

So not massive at all.

£35m, £75m, £55m, £40m is what we spent on those players, yes Keita is for next season, but I'm pretty sure it was reported his signing wouldn't effect next seasons budget, aka it came out of this years budget. Of course this is all conjecture, but my opinion leans towards the benefit of the doubt on this one, considering how aggressive we've been in the transfer market the last 9 months.
 
£35m, £75m, £55m, £40m is what we spent on those players, yes Keita is for next season, but I'm pretty sure it was reported his signing wouldn't effect next seasons budget, aka it came out of this years budget. Of course this is all conjecture, but my opinion leans towards the benefit of the doubt on this one, considering how aggressive we've been in the transfer market the last 9 months.

I thought we’d spend 200m in summer, so maybe I’m just bruised by disappointment
 
We've got 11 first team players less now than when Klopp got here. Of course the purchases were funded by sales / getting the wage bill down. We're an Arsenal shaped cash cow for the owners now.
Everyone and their dog knew we were massively bloated with ageing dog shit that we need to get rid off, you may be right in your assertions, but your evidence in this case doesn't support the conclusion.
 
I thought we’d spend 200m in summer, so maybe I’m just bruised by disappointment
I'm guessing when the echo ran that piece they assumed we'd get VVD and Keita this summer, not 6 and 12 months later. They weren't far off to be fair.
 
I'm guessing when the echo ran that piece they assumed we'd get VVD and Keita this summer, not 6 and 12 months later. They weren't far off to be fair.

Yes, if we’d signed both in summer that would have been much more palatable.

But let’s face it, the proximity of the Coutinho sale to the Virgil signing was a bit tough to swallow and simply made all the moans louder.

If we’d signed Virgil and Keita in summer and both arrived, the January sale of Coutinho wouldn’t have been anywhere near as disappointing and cynically viewed.
 
Everyone and their dog knew we were massively bloated with ageing dog shit that we need to get rid off, you may be right in your assertions, but your evidence in this case doesn't support the conclusion.

Yeah it does. As pointed out above we have the thinnest squad of all top clubs in the UK, and I'd guess everyone in Europe who wants to take the CL seriously. If we simply want to qualify for it most years and aren't really arsed about winning anything then it's probably adequate. #Arsenal2 #TheRevolutionOfLoweredExpectations.
 
Yeah it does. As pointed out above we have the thinnest squad of all top clubs in the UK, and I'd guess everyone in Europe who wants to take the CL seriously. If we simply want to qualify for it most years and aren't really arsed about winning anything then it's probably adequate. #Arsenal2 #TheRevolutionOfLoweredExpectations.
Our squads deeper than both Spurs or Arsenal, and arguably it's on a par with Chelsea.
 
Yes, if we’d signed both in summer that would have been much more palatable.

But let’s face it, the proximity of the Coutinho sale to the Virgil signing was a bit tough to swallow and simply made all the moans louder.

If we’d signed Virgil and Keita in summer and both arrived, the January sale of Coutinho wouldn’t have been anywhere near as disappointing and cynically viewed.
Completely agree, I can see the argument from both sides, but I lean towards the benefit of the doubt on this occasion. The upcoming summer will be a big one to prove the owners ambitions though, because if we start seeing articles using VVD and Keita deals to justify only buying one or two players, i'll be right there in camp FSG cunts.
 
Our squads deeper than both Spurs or Arsenal, and arguably it's on a par with Chelsea.

Before we even get into an argument about squad depth, not being like Arsenal or Spurs is what I'm on about. And it's definitely not arguably on a par with Chelsea.

When was the last time Arse or Spurs won the league or the CL? Why compare us to them?
 
Before we even get into an argument about squad depth, not being like Arsenal or Spurs is what I'm on about. And it's definitely not arguably on a par with Chelsea.

When was the last time Arse or Spurs won the league or the CL? Why compare us to them?
When Spurs beat Madrid in the Group stages.. didn't you hear ?
 
Before we even get into an argument about squad depth, not being like Arsenal or Spurs is what I'm on about. And it's definitely not arguably on a par with Chelsea.

When was the last time Arse or Spurs won the league or the CL? Why compare us to them?
Because they are our top four rivals, quite simple. Our squad is clearly comparable to Chelseas, they started with Danny Drinkwater against United and their choice of strikers is either the average Morata, or the equally average Giroud; we also outbid them for VVD in the transfer market, clearly we are competitive with Chelsea. If your argument is simply, "we aren't spending as much as the Manchester clubs", then fair enough, not many are, but FSG are clearly investing enough to make us competitive, and we're clearly making pretty big strides forward.
 
Because they are our top four rivals, quite simple. Our squad is clearly comparable to Chelseas, they started with Danny Drinkwater against United and their choice of strikers is either the average Morata, or the equally average Giroud; we also outbid them for VVD in the transfer market, clearly we are competitive with Chelsea. If your argument is simply, "we aren't spending as much as the Manchester clubs", then fair enough, not many are, but FSG are clearly investing enough to make us competitive, and we're clearly making pretty big strides forward.

If you ask yourself who we have that can come off the bench and get a goal, then the answer would be nobody.
 
Because they are our top four rivals, quite simple.

That wasn't what I asked or what I want.

Yeah it does. As pointed out above we have the thinnest squad of all top clubs in the UK, and I'd guess everyone in Europe who wants to take the CL seriously. If we simply want to qualify for it most years and aren't really arsed about winning anything then it's probably adequate. #Arsenal2 #TheRevolutionOfLoweredExpectations.

I'm on about winning trophies, not this fourth place wannabe Arsenal bullshit. That's the entire point of my post.
 
If you ask yourself who we have that can come off the bench and get a goal, then the answer would be nobody.
So Chelsea's squad stronger than ours because they could bring Pedro off the bench when their ordinary attack is struggling for a goal whereas unfortunately we have no options because one of the best attacks in Europe is already on the pitch already?
 
Because they are our top four rivals, quite simple. Our squad is clearly comparable to Chelseas, they started with Danny Drinkwater against United and their choice of strikers is either the average Morata, or the equally average Giroud; we also outbid them for VVD in the transfer market, clearly we are competitive with Chelsea. If your argument is simply, "we aren't spending as much as the Manchester clubs", then fair enough, not many are, but FSG are clearly investing enough to make us competitive, and we're clearly making pretty big strides forward.
Mystic, we’ve been net positive or thereabouts for many, many seasons. We’re currently waaaay in the black. The owners have invested fuck all in transfers so far. They haven’t invested anything outside of simply putting money earned from selling players back into the pool.
 
That wasn't what I asked or what I want.



I'm on about winning trophies, not this fourth place wannabe Arsenal bullshit. That's the entire point of my post.
So of course the fact that we have a better squad, and spend more money then Arsenal is relevant.
 
So Chelsea's squad stronger than ours because they could bring Pedro off the bench when their ordinary attack is struggling for a goal whereas unfortunately we have no options because one of the best attacks in Europe is already on the pitch already?
Your argument is now turning into the ‘strongest team’, but the point is squad depth.
I’m absolutely delighted with the players Klopp has been bringing in, but we need to be putting more money into it. We really are thin in certain areas.
 
Your argument is now turning into the ‘strongest team’, but the point is squad depth.
I’m absolutely delighted with the players Klopp has been bringing in, but we need to be putting more money into it. We really are thin in certain areas.
The team is part of the squad, dantes suggesting Chelsea have better attacking options off the bench meaning they have a better squad is disingenuous because they have much worse options on the pitch already.
 
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