Miscellaneous - liverpool thread
- Thread starter bluebell
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Did we not always used to have a gold liver bird on our old kits? Feels like that might work better on that home shirt. It almost just looks too plain with just the red and white.
Can't believe all these LFC accounts just keep saying it's amazing when it's shite lol. Away one is nice
Re: gold Liverbird... Not always. In fact, I think it's 50/50 in terms of whether the gold or white version was used.
You can see all the old kits here:
Liverpool FC Kit History - Football Kit Archive
Liverpool FC Kit History - View all old and new Liverpool FC kits from 1892 to 2026 on Football Kit Archive.
www.footballkitarchive.com
Jeezus - will you all get a grip?
There was someone on here last season who lost his shit saying the kit design would end up losing us matches ... I think ye are all heading down the same path. Its youth fashion, nothing more, nothing less ... it does not concern you old farts.
There was someone on here last season who lost his shit saying the kit design would end up losing us matches ... I think ye are all heading down the same path. Its youth fashion, nothing more, nothing less ... it does not concern you old farts.
No you get a grip.
This being the case it would take us much closer to being PSR compliant in years 4 & 5 - assuming we buy Isak and Gueyi this Summer wouldn't it? @Beamrider
It depends on what it's replacing. All we know about kit deals is public speculation, which may be broadly right and it may not.
The only published figure I can find is from a UEFA report on European financing which puts our "kit and merchandising" revenue at €146m for 2023-24. We don't know how much the "merchandising" element of that is, but let's estimate £30-40m, which implies the Nike kit deal, including royalties, was worth £85-95m in 2023-24.
That implies an uplift for Adidas of £25-35m, assuming that £120m figure is hit. It helps, obviously, and it's good work by the commercial team.
